March 2026- Wellfit, part of Formative, the UAE’s largest fitness collective, has announced plans to open its first club in Abu Dhabi – and sixth in the Emirates – in summer 2026. Located in Reem Mall, the HYROX-affiliated centre will be built around strength and conditioning, while delivering premium fitness and wellness for the whole family.
Designed for members who wish to optimise every element of their health and wellbeing, Wellfit Reem Island will offer HYROX-certified coaches, specialised programmes and exclusive benefits for members competing in HYROX events. The fitness centre’s dedicated HYROX will feature a range of speciality machinery, including sleds, air runners and BikeErgs.
The flagship mega-club will also offer a diverse range of family-friendly activities and children’s classes, such as Wellfit’s new Junior Martial Arts programme, which will be delivered from the centre’s dedicated kids’ studio. Additional amenities will include a studio for group classes, a 22-bike spin studio, an assessment room, grappling and striking zones, men’s and women’s saunas and cold plunges, experiential showers, vanity stations, and male and female prayer rooms.
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Brandon Rowberry, CEO of Arada’s Fitness, Wellness and Medical division, said: “We are delighted to unveil our plans for Abu Dhabi’s first Wellfit mega-club, as we continue to expand the brand’s footprint across the UAE. Wellfit Reem Island will feature fitness and wellbeing amenities suitable for all ages and abilities, enabling more people than ever to benefit from an active, healthy lifestyle. Reem Mall is the ideal location for this state-of-the-art centre, and we look forward to welcoming our first members this summer.”
Bruce von Kaufmann, Chief Operating Officer at Reem Mall: “The addition of Wellfit to Reem Mall marks a significant milestone in our mission to become a hub for world-class experiences and the go-to community destination in Abu Dhabi. By welcoming Abu Dhabi’s first Wellfit, we are providing our visitors with a premier health and wellness sanctuary, which adds immensely to, and complements our existing entertainment and retail mix. This partnership underscores our commitment to fostering an active, vibrant community right in the heart of the capital.”
