PureHealth has been ranked the Middle East’s leading healthcare brand in the Brand Finance 2026 report, with its combined portfolio value reaching AED 11 billion, reflecting 23% year-on-year growth.
The performance was driven by strong contributions from key subsidiaries including Daman, SEHA, and Sheikh Shakhbout Medical City, all recognised among the UAE’s strongest healthcare brands for their expanding service delivery and market leadership.
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The report highlights PureHealth’s integrated “Care and Cover” model, combining healthcare delivery, insurance, diagnostics, and digital health solutions. The group continues to invest in AI-enabled care, clinical excellence, and international expansion across key global markets.
This recognition reinforces PureHealth’s position as a leading healthcare ecosystem driving innovation, efficiency, and long-term value across the region.
