Dubai, UAE- January 2025- GE Services and Trading (Global Edge) is set to participate in Arab Health 2025 to introduce three innovative global brands offering natural healthcare products to the UAE and Middle East market. These three brands, specializing in healthy aging, natural plant-based nutrition, and dietary supplements, aim to address the rising demand for health-focused solutions in the region and encourage healthier lifestyles.

Global Edge’s participation in Arab Health 2025, the largest healthcare exhibition in the MENA region, underscores its commitment to empowering businesses to tap into this burgeoning market. With the health and wellness retail market in the UAE projected to reach approximately 2.57 billion US dollars by 2025, and the continuous growth across the Middle East, these brands will contribute to shaping the future of healthcare, promoting healthier lifestyles, and driving innovation in the industry.

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Karim Hwalla, Director at Global Edge, stated: “Arab Health 2025 offers a powerful platform to connect innovative solutions with the region’s growing health-focused demands. At Global Edge, we are committed to creating meaningful opportunities for businesses to expand their global reach. By introducing these three new brands in the Middle East, we aim to address the region’s rising demand for health and wellness solutions while promoting purpose-driven growth and helping businesses succeed”